Social Media

Many busi­ness own­ers and social media “experts” have it all wrong. They want to see suc­cess on social media pro­duce big results for their busi­ness. While this isn’t impos­si­ble, it is a lit­tle unre­al­is­tic. Here’s why…

Read more4 unre­al­is­tic expec­ta­tions most busi­ness­es believe about social media

Have you ever noticed how often dig­i­tal plat­forms encour­age you to share your sto­ry? You’ll find it every­where. But are peo­ple real­ly emp­ty ves­sels wait­ing to be poured a serv­ing sto­ries?

Like you, I spend a lot of time using the inter­net to find things that inter­est me. I shop online—maybe too much—and I’m inter­est­ed in what oth­er peo­ple have to say about art, music, writ­ing, and tech.

Read moreIntro­duc­ing the newest ideas in sto­ry­telling

So, you want to make a video for your web­site or social media? Great! You’ve rec­og­nized that video con­tent on the web is one of the best ways to reach peo­ple with your mes­sage. You’ve real­ized that videos have the pow­er to con­nect and touch peo­ple.
[fea­tured-image single_newwindow=“false”] But most videos fail to do this. And worse: no one wants to watch anoth­er video with a bor­ing talk­ing head recit­ing a stale mis­sion state­ment. 
Who got time for that? Ain’t nobody!

Read moreSo you want to make a video, huh?

When peo­ple hear the term social media, they usu­al­ly think . . . plat­forms. I used to think this, too. But this isn’t the only way to under­stand social media.

Read more3 pow­er­ful social media chan­nels you already know how to use